Get ready to experience the magic of the holidays at The Wharf in Orange Beach! Starting today, November 15, 2024, Winter at The Wharf presented by Pepsi kicks off with a festive lineup of events and activities that will delight visitors of all ages. From enchanting Photos with Santa to gliding across a real ice skating rink, there's something for everyone to enjoy this holiday season.

This year, The Wharf is spreading cheer and giving back to the community. The Anchor Campaign charity event will feature a donation match at the ice-skating rink, benefitting Toys for Tots. Visitors can participate in the "Skate 5, Give 5" initiative on Tuesdays, where a $5 donation will be made in their honor to Toys for Tots by The Wharf and Sand Dollar Lifestyles until December 12th.

From traditional favorites like the Christmas Tree Lighting hosted by the City of Orange Beach to unique experiences like the Holiday SPECTRA Laser Light Experience, Winter at The Wharf promises to create unforgettable memories for families and friends. Don't miss out on the opportunity to shop local during Black Friday and Small Business Saturday, or pick up a fresh Christmas tree from J + J Christmas Trees. With a wide array of events running through January 20, 2025, The Wharf is set to become the ultimate holiday destination on the Gulf Coast.

Photos with Santa
Weekends; November 15–December 24, 2024

Times vary by date  The Wharf Store, Suite D118 

Ho Ho Holiday photo time with Santa at The Wharf! Jolly Claus has checked his list already — twice, actually — so make sure you are on your best behavior when you snap a frame-worthy photo. You can bring your letter to him and share your must-have toys and joys, then capture the moment to remember forever! Click here for exact dates, times and details.

Ice Skating Rink presented by Pepsi
Daily; November 15, 2024 – January 20, 2025

Times vary by date | Located under the large white tent near Main Street entrance

Let us bring winter to you! Grab a pair of skates and glide, spin or fall into the season by coasting on blades along the Gulf Coast with us! Skate on Tuesdays for Skate 5, Give 5 and a $5 donation will be made in your honor for Toys for Tots from The Wharf and Sand Dollar Lifestyles until December 12th. Click here for exact dates, times and details.

J + J Christmas Trees
Wednesday, November 27, 2024 | Open daily until all trees are sold
10am – 6 pm | Located in gravel parking lot behind Portside on Main
Get ready to deck the halls and celebrate the holiday season with the arrival of our Christmas Tree Farm! This enchanting event will transport you into a festive wonderland, perfect for families, friends, and holiday enthusiasts alike. Click here for exact dates, times and details.

Black Friday Shopping
Friday, November 29, 2024

10 am – 6 pm | Various retailers 

You’ve feasted for Thanksgiving, now feast on some savings the day after! Spend Black Friday at The Wharf and check out all the epic steals and deals throughout the shops and restaurants. We are your one-stop shopping destination for the holidays! Click here for tenant deals and more details.

Small Business Saturday
Saturday, November 30, 2024

10 am – 6 pm | Various retailers 

Shop smart. Shop local. With an abundance of home-grown retailers and restaurants, The Wharf is the premier stop along your shopping route to purchase regional goods, products and services for the holidays. Plus, who doesn’t love a good gift card? So, come out and show your support for our community and get all your must-have items for loved ones this giving season! Click here for a complete list of details and discounts.

Christmas Tree Lighting hosted by the City of Orange Beach
Tuesday, December 3, 2024

5:30 pm | Main Street + Marlin Circle 

It’s beginning to look a lot like Christmas at The Wharf! Help us usher in the holiday season with bulbs, garland and glee. The annual tree lighting hosted by the City of Orange Beach is the perfect ceremony to inspire the Yuletide spirit. Click here for more details and activities.

Holiday SPECTRA Laser Light Experience
Nightly; December 3 – December 31, 2024

6 pm + 7 pm | Main Street at The Wharf

Enjoy the special Holiday SPECTRA Laser Light Experience Show. For a limited time, the spectacle will celebrate the joyous season with timeless tunes and classic sing-a-longs. This display is certain to bring you holiday cheer! See Main Street as it’s transformed into a magical stage where the palm trees are energized with life and become the stars of the display! Click here to learn more.

Last Minute Christmas Eve Shopping
Tuesday, December 24, 2024

10 am – 4 pm | Various retailers 

It’s crunch time! Still looking for the perfect present for your loved ones? Don’t fret, The Wharf will be open for you to shop for last-minute gifts on Christmas Eve. Click here for more details.